As a business owner and individual entrepreneur, it is really important to know that the time, energy and resources you invest in your business provide a generous return on investment.
Social media TikTok Analytics Platform platforms are a powerful tool to help you market your business, but is it really worth it unless you know how to use it to generate a specific ROI for your business?
This article provides a clear overview of all the information you need to make the best decisions for your business.
How long does social media take?
These accounts are free (unless you spend money on advertising), but that doesn’t mean there’s no cost to use these platforms to your advantage. Given that time is expensive for an employer, let’s take a look at the time the average employer spends on this entity.
According to a Vertical Response survey, about 43% of small businesses spend about 6 hours a week on social media.
Creating and publishing a weekly blog post can take 1-3 hours. This means that in addition to creating and publishing a weekly blog post, it takes a full day to create, schedule, and publish.
Suppose you, the business owner, will do whatever it takes to accomplish both of these marketing tasks. If you decide to hire someone to help you, the money you pay should be your ROI factor, not your time.
Benefits of social media
Meanwhile, let’s take a look at the benefits of social networking for your business. In general, there are five credible benefits for business owners to use this type of marketing.
1. Building Relationships-This is a great way to build relationships with potential clients. The combination of information and action-inspiring phrases provides an opportunity to reach out to the fan base over and over again. Lead Generation-Share your account with a link to a downloadable gift to add your followers to your email marketing list. It allows you to send follow-up emails and information that may lead to sales.
3. Traffic Generation-SEO-optimized blog posts can help you rank your website with key search engine keywords. You can also notify your followers when you publish a blog post and share a link to your blog to read more.
4. Consistency: Regular marketing activities are required to stay first. Social media gives a lot of exposure to the target market, as many people spend hours a day checking their Facebook, Twitter, and LinkedIn accounts on their smartphones.
By sharing your daily and weekly blog posts, you can maintain a strong relationship with your customers. 5. Customer Service-Provides an easy way for customers to contact you with any questions, problems or complaints about your product or service.
This gives you the opportunity to take immediate action to address the issue. In addition, providing clients in need of GDP treatment shows that you are a caring company that will greatly help you build a reputation online.
Tactics to promote results
What action should your company take on social media on a regular basis to produce the best results? These are just a few of the tactics you need to use on social media channels.
-Strategic content planning in line with sales goals.
-Repair content on a regular basis
-Promote Linked In Pulse and blog posts on social media.
-Interact with other pages and groups to attract new followers.
-Create and share maps, photos, videos and infographics
-Listen to and reply to comments on your social media posts
-Participate in social listening and respond to those who call you
-Promote high participation publications with ads.
-View analysis and reports on participation and outreach publications.
-Plan any subscription gifts to share for listing
-Create and publish a blog post.
-Find guest blog opportunities
– and so on …
To truly be at the forefront of the game, you need to have a dedicated person or help to do it right.